C.S.A.

 corporate social advertisement(C.S.A.)

by jitesh rath.        (c)

The traditional source of social work practices have to change by which one could get better defined both the party, for comfort practices of corporate social responsibility (c.s.r.) .acc to the government , its mandatory to practice c.s.r. for the corporate , now the innovation is that , what is new in this concept , according to definition of company they are very keen in only gaining the profit , now we also knew that , c.s.r. doesn’t give them an area of profit for corporate .

                   this make me to think to in which we can provide an both role to follow and by which can do practice social responsibility and as well as profit for the company , this give an birth with an new concept known as corporate social advertisement .

                      In c.s.a. it will  practice c.s.r. fund of company ,mandatory way by which they can get free advertisement for their work , we knew M.N.C. are paying cores of money in the field of advertisement , we can make program value added feature with the advertisement then it will surely give us an optimistic output .

Key role of c.s.a are -:

1.     Value added program for company.

2.     Funding on the approach of C.S.R. & other relevant fund.

3.     C.S.A. practices should be make an program on the giving more reference  for the company

4.     Its mandatory to give output to the company in C.S.A practice.

It is a small innovation, I am planning on the trial base we will work with some of the company of Indore, let hope for the best ….

                          Thank you …